Mission and Vision Statements

Mission Statement

Jacksonville State University, as a learning-centered community, provides distinctive educational, cultural and social experiences to prepare students to be competent, ethical professionals and engaged, responsible, global citizens.

Vision Statement

Jacksonville State University will be recognized nationally for excellence in providing a transformational learning environment that supports student success and engagement, regional stewardship and innovation.

Core Values

Jacksonville State University is committed to:

  • Student-Centered Culture
  • Excellence
  • Transformation
  • Innovation
  • Engagement
  • Stewardship
  • Integrity
  • Inclusivity

Key Strategic Initiatives

  • Increase Enrollment
  • Expand Regional Stewardship
  • Enhance University Resources
  • Expand Innovative Educational Experiences
  • Enhance Branding and Marketing
  • Enhance Human Capital
  • Enhance University Infrastructure

More information can be found at http://www.jsu.edu/president/strategic_planning.html.