Communication - Digital Media Production (Bachelor of Arts)

The Bachelor of Arts degree in Communication is obtained by successfully completing 120 credit hours, with at least 72 hours outside the Communication major. Fifty-three (53) of those 72 hours must be courses in liberal arts and sciences. A minor is required for this degree.

The General Education requirements are made up of the following:

Course Title Credits
English Composition sequence6
Literature, Humanities, Fine Arts12
Natural Science and Mathematics11
For math, select one course from the following:
Finite Mathematics
Basic Statistics
History, Social Sciences, and Behavioral Sciences12
Professional and Aesthetic Development - Select two courses: 6
Graphic Design Technologies
Design I
Introduction to Photography
Photoshop Tools
Film Technology Foundations I
Technology in Music
Advanced Technology
Social and Cultural Foundations - Select two courses: 16
Cultural Anthropology
Current Social Issues
Anthropology of Sexual Behavior
Survey of African American Literature I
Survey of African American Literature II
Native American Literature
Women's Literature
LGBTQ+ Literature
Beginner's French I
Beginner's French II
Introduction to Gender and Diversity Studies
Beginner's Spanish I
Beginner's Spanish II
Social Problems
Sociology of Disability
Social Movements and Activism
Race, Ethnicity, and Society
Religion, Spirituality, and Cults
Sociology of Sexualities
Gender and Society
Total Hours53

Students must maintain a minimum GPA of 2.00 and complete, with a minimum grade of “C,” all Department of Communication courses required for the degree. Students who make a grade of “D” or “F” in a communication course may repeat the course only once. A second “D” or “F” in the same course will exclude a student from majoring or minoring in communication.

A major in communication must include:

Course Title Credits
COM 200Introduction to Mass Communication3
COM 320Video Production and Editing3
COM 358Communication Theory3
COM 380Communication Law (WI)3
COM 395Ethics and Global Journalism (WI)3
COM 415Mass Communication Research3
COM 491Internship 2, 33
Total Hours21

 The concentration in Digital Media Production includes:

Course Title Credits
Digital Media Production
COM 205Introduction to Broadcast Writing3
COM 301Introduction to Television Production3
COM 302Introduction to Audio Production3
COM 316Podcasting3
COM 445Media Management3
COM 470Advanced Electronic News3
COM Elective 46
Total Hours24

Students enrolling in COM 404 Media Workshop (1), COM 405 Media Workshop (1), COM 406 Media Workshop (1), COM 407 Advanced Media Workshop (1), COM 408 Advanced Media Workshop (1), COM 411 Advanced Media Workshop (1), COM 475 Directed Study (3), or COM 491 Internship (3) must apply for eligibility into those courses no later than the pre-registration period preceding the semester in which the courses will be taken. Media workshops are strongly recommended electives for all students.  

Communication Electives for the Digital Media Production concentration should be selected from the following:

Course Title Credits
COM 304Introduction to Advertising3
COM 305Advanced Audio Production3
COM 306Sport Communication3
COM 307Media Literacy3
COM 309Entertainment & Media3
COM 330Introduction to Public Relations3
COM 345Social Media Strategy3
COM 350Announcing3
COM 385Multimedia Design3
COM 397Advanced Video Production3
COM 404Media Workshop1
COM 405Media Workshop1
COM 406Media Workshop1
COM 407Advanced Media Workshop1
COM 408Advanced Media Workshop1
COM 410Media Features (WI)3
COM 411Advanced Media Workshop1
COM 412Digital Media Analytics3
MKT 301Principles of Marketing3
MKT 325Digital Marketing3
MKT 378Consumer Behavior3

In addition to courses noted below, candidates for graduation must successfully complete all JSU Academic Regulations. More information about general education requirements can be found in the Summary of Degrees/Requirements section of the catalog.

Plan of Study Grid
Freshman
FallHours
EH Composition sequence 3
Fine Arts 3
EH 141 Speech 3
MS 204
Basic Statistics
or Finite Mathematics
3
History 3
SSC 101 First Year Experience 0
 Hours15
Spring
EH Composition sequence 3
Natural Science 4
History 3
COM 200 Introduction to Mass Communication 3
COM 205 Introduction to Broadcast Writing 3
 Hours16
Sophomore
Fall
Literature 3
Natural Science 4
Social/Behavioral Science 3
Minor or General Electives 3
 Hours13
Spring
Literature 3
Social/Behavioral Science 3
Professional and Aesthetic Development 3
Social and Cultural Foundations 3
COM 301 Introduction to Television Production 3
 Hours15
Junior
Fall
Professional and Aesthetic Development 3
Social and Cultural Foundations 3
COM 358 Communication Theory 3
COM 380 Communication Law (WI) 3
Minor or General Electives 3
 Hours15
Spring
COM 302 Introduction to Audio Production 3
COM 320 Video Production and Editing (or interest area) 3
COM 415 Mass Communication Research 3
COM Elective 1 3
Minor/General Elective 4
 Hours16
Summer
COM 491 Internship 3
 Hours3
Senior
Fall
COM 316 Podcasting 3
COM 395 Ethics and Global Journalism (WI) 3
COM Elective 1 3
Minor or General Electives 6
 Hours15
Spring
COM 445 Media Management 3
COM 470 Advanced Electronic News 3
Minor or General Electives 6
 Hours12
 Total Hours120